Plonka Interactive
Technology. Strategy. Creative.

Website Development Guide

How?

To be honest, there are exceptions to everything. It is perhaps possible to find a private developer or overseas company who is easy to work with and produces proper work in an acceptable format. Oftentimes that isn’t the case, but the definitive line is drawn when we talk about the 'How'.  Specifically, "How will the project be developed?"

Plonka has the 3 skill sets necessary to bring any project to life. Our three areas of expertise are technology, strategic marketing and creative design. Graphic design without good marketing is missing the mark.

Web Marketing Flow

Amazing programming without an intelligent user interface is ineffective. Without a great strategy from the beginning, the project may fail from lack of direction. Each skill leans on the other to ensure success.

Our team utilizes all the information possible to create great projects. For example, when designing our sites we use “primary path user design” which is the idea that each web page should have one basic desired user action. With that in mind we build each page to motivate users to perform that action whether it’s to buy the product or contact someone and setup the user interface to make that action as easy as possible. Primary path design is more than a visually stunning page. It’s a page that is developed and tested to encourage behavior.

The dazzling graphic elements are another layer. Of course we judicially use eye candy as to not overwhelm and always add value by making pages “stickier”. We have programming capabilities that allow us to make visions come true. Whether you want multilingual content, costing calculators, content management or getting databases to talk to each other, we have the know how. In short, we can connect anything to the web.

Get free advice on your project: contact us or fill out a request for a free quote.



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